Everything you need to know about working with PositionWorks

PositionWorks was founded in 2026 by a Google Ads specialist with 12+ years of experience. While the brand is new, the expertise and the results behind it are not.

Yes, always. You own your account, your data and your campaigns. You keep full access at all times.

Absolutely. Fixing tracking is one of the first things I do on any account. Without proper tracking, every other decision is a guess.

Yes. I share anonymised performance data from a current live account showing real conversion growth and cost reductions.

No. All plans are rolling monthly. You can cancel any time with 30 days’ notice.

You’ll get a short discovery call, followed by a personalised audit or launch plan within 24 hours. No obligation to continue.

Most accounts see meaningful improvements within the first 30 to 60 days. Significant scaling typically follows after the foundations are fixed.

No. The management fee is for my time and expertise. Ad spend is paid directly to Google from your card.

There’s no fixed minimum but most clients start at £1,000+/month in ad spend. I’ll advise based on your goals and market.

Three plans: Core at £295/month for new accounts, Performance at £595/month for accounts that need rescuing (most popular), and Growth at £895/month for scaling accounts. All plans include account management, ad creation, weekly optimisation, and monthly reporting. There’s also a one off Get Started at £695 and a free written audit at zero cost.

A full written review of your Google Ads account. Reply with your audit within 24 hours. It covers account structure, keyword strategy, ad copy, landing page recommendations, conversion tracking accuracy, and wasted spend. No obligation, no upsell, yours to keep.

PositionWorks is just me, Simon, a Google Ads and Microsoft Advertising certified specialist with over 12 years of paid search experience. Every account is managed directly by Simon. There are no junior account managers, no agency layers.

UK businesses across trades and home improvement (electricians, plumbers, builders, roofers), professional services (accountants, solicitors, consultants), healthcare and clinics, property and lettings, and B2B services.

PositionWorks is UK based and only works with UK businesses. All Google Ads strategy and campaign management is led directly by me, here in the UK. No offshore teams, no juniors running your account.

It’s just me, so you work directly with the specialist running your campaigns. Free audit before any commitment. No long contracts. 90 day improvement promise. UK only focus. 12+ years of paid search experience. Transparent pricing on the website with no hidden fees.

All Google Ads work is done by the founder, Simon Smith, in-house in the UK. No offshore teams, no junior account managers learning on your account, no white labelling. You speak directly with the specialist running your campaigns every time.

I handle the transition end to end. Once you give 30 days notice to your current agency I pick up access to your existing Google Ads, GA4 and tracking. I never wipe your account or campaigns without your sign-off. The first month is usually audit and stabilise rather than rebuild, so you don’t lose performance during the swap.

Both. Landing page quality is usually the single biggest lever in Google Ads performance, so I’ll audit yours as part of the free audit. If you need new pages, I either build them with you or work alongside your existing web team. Either way, you own the pages.

A clean monthly report showing spend, conversions, cost per conversion, ROAS where applicable, and a plain-English summary of what I changed and what’s next. Plus a live Looker Studio dashboard you can check any time. You can also book a 30-minute review call any month — at no extra cost.

That’s exactly what the 90 Day Promise covers. If I haven’t moved at least one of your three core metrics — cost per conversion, conversion volume or ROAS — in your favour within the first 90 days, you get the next month of management free while I keep working. See the 90 Day Promise page for the full terms.

For most UK SMBs, hiring an in-house PPC specialist costs £40k+/year before tax and tools. I deliver the same level of specialism for a fraction of that, with no recruitment risk. If you’re spending over £15k/month on Google Ads and want a dedicated team, in-house starts to make sense. Below that, a specialist agency is almost always more cost effective.